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On the morning of September 9, the opening ceremony for the Class of 2026 of the RSB Digital Business Institute took place at the gymnasium of the Foshan Campus. Wang Chunchao, Vice President of South China Normal University and Deputy Director of the Institute’s Joint Management Committee, Dr. Elodie HURE, Dean of Programs at Rennes School of Business (RSB), alongside other RSB representatives, heads of the Office of International Exchange and Cooperation, the Foshan Campus Management Committee, entrepreneur representatives, and 211 undergraduate and postgraduate students attended the event. The ceremony was presided over by Yun Qiaoyun, Dean of the RSB Digital Business Institute.

Wang Chunchao, vice president of SCNU, delivers the opening address.
Wang extended a warm welcome to the new students. He noted that as the institute’s first cohort, these students bear the university’s full expectations while standing in an era brimming with opportunities. He encouraged all new students to keep national interests in mind, align their studies with the developments of the times, embrace digital and intelligent transformation, build robust capabilities through interdisciplinary integration, combine Eastern and Western wisdom, and foster a global mindset.

Adilson Borges, president of Rennes School of Business, delivers a welcome message via video.

Elodie Hure, dean of Programs at Rennes School of Business, speaks at the ceremony.
Professor Adilson Borges, President of Rennes School of Business, sent a video message of welcome and best wishes to the new students. Dr. Elodie HURE stated that the Sino-French integrated education model offers students an international growth platform, helping them broaden cross-cultural horizons and strengthen global competitiveness. She urged students to cherish their time, embrace multiculturalism with an open and inclusive mindset, and embark on a learning journey that blends Chinese and Western educational philosophies.

Entrepreneur mentors are appointed at the ceremony.
At the event, the institute appointed outstanding faculty as class tutors and invited senior industry practitioners to serve as off-campus mentors, bringing real-world industry cases and frontline practical experience into the full talent training process. Cai Qiongcheng, Senior Vice President of DBS Bank Hong Kong Branch, spoke on behalf of entrepreneur representatives. Drawing on his industry experience and trends in the digital economy, he encouraged students to focus on academic learning, accumulate practical experience, actively engage with industry demands, and integrate knowledge with practice.
Representatives of faculty from both SCNU and RSB, postgraduate students, and undergraduate students spoke in turn, sharing their expectations for the new semester.
Founded jointly by South China Normal University and Rennes School of Business, the RSB Digital Business Institute was officially inaugurated in March 2026. It offers undergraduate programmes in Big Data Management and Application and Digital Economy, as well as master’s programmes in Financial Data Intelligence and Data and Business Analytics, to cultivate digitally skilled talents with global vision.

Source from RSB Digital Business Institute
Translated by RSB Digital Business Institute, Luo Fengyi
Edited by Li Yiwei
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